Brand Strategy & Experiences Specialist (SDQ)

Position Summary:

The Brand Strategy & Experiences Specialist plays a key role in shaping and elevating Horatio’s brand presence both internally and externally. This person will work closely with the Recruitment Marketing team to enhance employer branding efforts, drive commercial collaborations, and curate impactful brand experiences that engage employees, clients, and potential talent.

If you’re passionate about event strategy, brand storytelling, and experiential marketing, this is an exciting opportunity to lead initiatives that increase Horatio’s brand awareness and create memorable touchpoints.

Responsibilities:

Recruitment Marketing & Brand Awareness:

• Plan and coordinate recruitment marketing events (e.g., job fairs, open houses, university activations).
• Execute brand awareness campaigns, including influencer and brand collaborations.
• Develop and oversee local brand partnerships to enhance Horatio’s visibility.
• Track and report on brand awareness impact within the Dominican Republic market.
• Support the creation and execution of content marketing initiatives for recruitment marketing.
• Assist in yearly and quarterly planning, including budgeting for brand experiences.
• Submit monthly and quarterly reports detailing the success of events and campaigns.

Internal Employee Marketing & Culture Initiatives:

• Support and execute internal employee experience events, including:
  • Horatio Pride
  • Horatio Anniversary Celebrations
  • Horatio Management Offsites
  • Horatio Health Fair
• Manage and track internal marketing requests to support various departments.

Client Marketing & Experience:

• Plan and coordinate client-focused events, such as Client Summits and special engagements.
• Provide production support for client-facing content marketing and activations.

Required Skills/Abilities:

• Advanced English proficiency. 
• Strong event coordination and production skills—experience in managing recruitment events, brand activations, or corporate events is a huge plus.
• Proven ability to build partnerships with brands, influencers, and organizations to drive visibility.
• Strong project management skills, with the ability to execute multiple initiatives simultaneously.
• Data-driven mindset—experience in tracking brand awareness metrics is a plus.
• Passion for creating engaging experiences that strengthen company culture and brand reputation.

Education and Experience:

• Bachelor’s Degree in Marketing, Communications, or a related field.
• 2+ years of experience in PR, Marketing, Communications, or a related field.
• Experience in event coordination, production, and brand partnerships is preferred

Benefits: 

• Insurance under ARS Humano Royal Plan (Option to upgrade to Max Royal Plan)
• Free snacks every day
• Free catered lunch every day
• Free catered dinner (for those on night shifts)
• Door-to-door transportation after 9:00 PM
• Happy hour on Fridays
• Holiday parties!
• An amazing, unique office environment (no cubes, no assigned workstations!)
• Growth and development opportunities (the most in the industry!)
• Professional development courses by leading business schools like Barna
• Yoga and workout classes (coming soon!)
• Community service opportunities (#HoratioCares)
• Discounts at local restaurants and stores

Life At Horatio: 

Horatio is changing the way people experience life at work. Yes, that’s right - working at Horatio is much different than anywhere you’ve ever worked. Here’s what makes our vibe different:

• Employee First (but actually...): At Horatio, we are a family and that plays into everything we do. We know that our employees are the most important part of the team and we treat them as such! Just ask any member of our team about how different Horatio has been for them and why they love it so much! Or, feel free to check out our Instagram page hirehoratiord to see it for yourself. Whether it’s the free meals, concerts, clubs, yoga classes, or awesome office vibe, there’s something for everyone at Horatio!
• Cool Clients: We work with some of the fastest-growing and innovative companies in the world — and a lot of them are startups. That means no boring scripts and repetition. Instead, you will be challenged to provide clients with ideas, feedback, and new strategies based on what you are seeing each day. You’ll get to interact with clients directly too — it could be the head of the customer experience or even the CEO!
• Growth Opportunities: We’re a fast-growing company and have a lot of opportunities for new employees to grow within. A large number of our senior managers started as associates, proved themselves, and were promoted over and over again. If you are smart, hungry, and driven, the sky's the limit at Horatio!
• Wellness Program: Horatio is committed to spread mental health awareness and promote its importance. To take care of our people we have in-house clinical psychologists.